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The Single Biggest Marketing Mistake Online
By John Reese


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I have been marketing online since 1990. Long before the Web came about. I have been actively marketing on the Internet as we know it today since 1994.

Yes, I`m an Internet Marketing old geezer.

I have pretty much tried it all and seen it all online when it comes to marketing tactics.

Certainly, there are new strategies and tactics being thought of and tested everyday, and that`s why I continue to buy new ebooks and teaching products from others because you can never know it all -- no matter how successful you are.

But the single biggest mistake I see online, and have seen for many years, regardless of the strategy being used, is one simple thing...

POOR TRACKING!

People oftten ask me...

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"John, is there any ONE thing that you can attribute your online success to?"

The answer is simple... TRACKING.

I am a tracking FREAK. I track everything. And I mean EVERYTHING.

As my good friend Jonathan Mizel likes to say...

"As online marketers we are not in the `marketing` business we are in the MATH BUSINESS."

If you want to know the difference between success and failure online it comes down to one thing.

If you want to know the difference in making 10 dollars online or $10,000, it comes down to one thing.

If you want to know if your hard work is not going to waste, its comes down to one thing.

TRACKING.

I like to joke that the secret to being successful in Internet Marketiing is this really complex "formula."

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Then I go on to explain this exact formula...

When we do things online, such as our marketing tests, site changes, place ads, buy clicks, do a JV, whatever, one of TWO things happen EVERY TIME.

Yes, only one of two things happen.

1. THEY MAKE US MONEY 2. THEY LOSE US MONEY

Amazing rocket science isn`t it?

The fact of the matter is Internet Marketing is EASY. It`s an absolute JOKE to make money when you have the basic fundamentals down, and that you TRACK your efforts.

The tracking results will tell you what works and what doesn`t. Then it`s EASY...

YOU KEEP DOING WHAT WORKS AND STOP DOING WHAT DOESN`T!

In order to be extremely successful online you must learn to track everythi

For more information about this article and/or the author visit http://www.marketingsecrets.com

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